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Monday
Sep082008

TED, Kevin Kelly, and Us. 

DateMonday, September 8, 2008 at 6:22PM

There are countless predictions for what the future will be like; throughout history this has been so; but most all agree that there will be increased connectivity of everything, now that we have the Internet. I watched a video that sums this up, with many illustrations, both through visual means and audio reporting. As well as all this we're finding 'within it' that our company's technology can be found. The ideas here, those that might be considered inspiration for this video report, are right where we ourselves stand, front and center. We're talking of a talk given by Kevin Kelly at a TED conference, called "Kevin Kelly: Predicting the next 5,000 days of the web". Here's the link: 


In this video, Kelly gives an almost perfect explanation for where we - we the connected - are going, from the Internet of Things to the semantic web. His approach is simple and concise, with no dumbing down of any one point. We find he's pointing to our technology about mid way through, almost talking about it literally: footwear that connects to the whole web, itself one part of a massive information cloud. 

Kelly talks about 'the one', which basically is the name he gives for the Internet of Everything, focusing on how it will bring about more efficiency and transparency.Plantiga is, in our opinion, a part of this future (not that we've mentioned this to either TED or Mr. Kelly; not knowing, really, how to do this in a 'righteous' manner), and, as Kelly predicts, we are all just-beginning at the knee of the curve here. Things are, historically speaking, at take off, and this is where the last ten years will look nothing like the next ten. We think, as does Kelly, that tagging and searching; for literally anybody, anything, and any activity is where we are all headed. 

One significant difference between Kelly and us: both privacy and security are enhanced when people are using the new shoes, not threatened. For instance, every one and every thing will have unique ID (every file, every situation, every noted instance of almost everything). And still, each individual ID is uncompromising; steadily pointing to it's owner, albeit constrained by time.

Although we are just a start-up building footwear as an information tool, in this world of connectivity we have the potential to be an essential part of every connected human.

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